We believe that when you order an item from Luna Gift Co., it should be carefully crafted with attention to detail, beautifully and safely packaged, and shipped promptly.

We believe gifts should be non-toxic, environmentally sustainable, aesthetically pleasing, and often funny.
We believe that gift-giving is indeed a love language.
We believe that even if your kid is the worst player on the soccer team (like really just the absolute worst), you still deserve a Soccer Mom candle.
We believe in accomplishment when it comes to sports, hobbies, and other activities, but we believe even more (so much more) in effort and perseverance, regardless of the outcome.

We also believe in personal bests, good old-fashioned fun, camaraderie, and the love of the game.
We believe in giving back by supporting the pups and people who have inspired our products, so we regularly contribute to fundraising efforts for animal rescues, youth and adult athletics, and organizations doing good and helpful things in the world.
We believe that, generally speaking, most people take life too seriously and that there should be way more moments of laughter and relaxation than we typically allow.
We, therefore, believe in taking time to stop and smell the roses, as well as our non-toxic candles.
We believe it's your choice whether to let your dog on the couch, but it should be noted that there is a special place in heaven for people who allow it. Note too there's also an even specialer place for people who let their dogs on the bed.
We believe that animal hair, sweat, and our unique necklaces are the most fashionable accessories.
We believe that the moon (a.k.a. la Luna) is really powerful. (Science backs us up on this.)

We believe in the timeless tenet of Mr. V. Ice when he said, "If there was a problem, yo, I'll solve it." So, on the rare chance there's a problem with an order, yo, we solve it. On a related note, we also believe in catchy tunes that get stuck in your head. Word to your mother.*
We believe you should treat yourself every now and then.

We believe in the enduring power of the human story, finding meaning in the mundane, and celebrating everyday moments.

We believe in cheering you on, even though we don't know you personally. The same goes for your dog. Especially your dog. Please tell them. Your cat, too, but don't tell them because cats don't like that kind of attention.

We believe in being reverently irreverent and unapologetically extra.

We believe in the not-so-sweet smells that permeate our lives.

We believe - no, we absolutely insist - that when you purchase one of our products, whether for yourself or as a gift, it should bring much joy.